Privacy Policy

Music Kite is operated by Music Kite Ltd.

For the purposes of UK data protection law, Music Kite Ltd is the controller of personal information processed through Music Kite, unless a different role is clearly stated in a specific agreement or feature.

You can contact Music Kite about privacy or data protection matters by emailing: hello@musickite.com

To help route your message, you can include a subject line such as:

• Privacy request
• Account deletion request
• Copyright notice
• Support request
• Legal request

This Privacy Policy applies to Music Kite services, including:

• the Music Kite website and web app
• private beta and public beta access
• user accounts and dashboards
• artist, DJ, band, venue, festival, fan and admin accounts
• public profiles
• event and gig listings
• discovery pages
• Live Hubs and embedded feeds
• booking inquiry forms
• messaging and notifications
• saved and followed artists, venues, festivals and events
• calendar-related features
• future Music Kite mobile apps
• future opportunity discovery features
• emails and service communications
• analytics, advertising and marketing pixels where used

It also applies where Music Kite content is displayed through Live Hubs on third-party websites.

Music Kite is currently in private beta and may move into public beta.

During beta, features may change, be added, be removed, be limited or be unavailable while the platform is developed and tested. This may affect how personal information is processed, displayed or used within Music Kite.

If we make material changes to how we use personal information, we will update this Privacy Policy and, where appropriate, notify users.

The information we collect depends on how you use Music Kite.

Music Kite is not designed to collect sensitive personal information, such as health information, religious beliefs, political opinions, trade union membership, sexual orientation or other special category data.

Users should not include sensitive personal information in profile text, event listings, messages, inquiries or uploads unless it is genuinely necessary and they are comfortable with the relevant visibility.

If users choose to publish sensitive information in public content, that information may become visible to others.

Music Kite is intended for users aged 13 and over.

If you are under 18, you should only use Music Kite with appropriate permission from a parent or guardian, especially before creating an account, publishing content, sending inquiries, sharing contact details or interacting with other users.

Music Kite may limit, suspend or remove accounts where we believe a user does not meet age requirements or where use of the platform may create safety, privacy or legal concerns.

We use personal information to:

• create and manage accounts
• provide access to Music Kite
• publish and display public profiles
• publish and display events and gigs
• power discovery pages
• provide Live Hubs and embedded feeds
• send booking inquiries
• provide messaging and notifications
• support fan saves, follows and calendar features
• manage artist, venue and festival onboarding
• verify profile ownership or authority
• provide customer support
• send service emails
• send marketing emails where permitted
• manage beta access
• moderate content
• investigate reports or complaints
• prevent abuse, spam, fraud or misuse
• protect the security of Music Kite
• debug and improve the platform
• analyse usage and performance
• promote Music Kite
• comply with legal obligations
• enforce our terms and policies

Under UK data protection law, we need a lawful basis to process personal information.

Depending on the context, we may rely on:

Music Kite includes public-facing features.

The following information may be public if published by a user, profile owner, profile manager or admin:

• artist, DJ, band, venue and festival profiles
• public event and gig listings
• public images and logos
• public descriptions
• social links
• website links
• music links
• ticket links
• public contact information
• genres
• location or town information
• Live Hub content
• discovery page content

Public content may appear:

• on Music Kite pages
• in search engines
• in social media previews
• in Live Hubs
• in embedded feeds
• on third-party websites using Music Kite embeds
• in future Music Kite mobile apps
• in future API or feed outputs

Users should not publish information they do not want to be public.

Some information is intended to stay private, such as:

• login credentials
• account email addresses, unless chosen for public display
• private owner contact information
• phone numbers, unless chosen for public display
• internal onboarding notes
• admin notes
• moderation notes
• claim or invite status
• billing notes
• private messages
• notification settings
• fan saves and follows, unless a future feature clearly makes them public
• fan device location coordinates and location event history

Music Kite will take reasonable steps to keep private information private, but no online service can guarantee absolute security.

Users are responsible for the content they create, upload, submit or publish on Music Kite.

This includes responsibility for:

• accuracy
• legality
• copyright permissions
• event details
• venue information
• artist information
• external links
• media uploads
• ticket links
• claims made in profiles or event listings
• keeping content up to date

Music Kite may remove, hide, edit, restrict or moderate content where we believe it is unlawful, misleading, harmful, infringing, abusive, unsafe, spammy, technically harmful or otherwise unsuitable for the platform.

Music Kite may also make minor formatting, metadata or presentation adjustments for quality, consistency, SEO, accessibility, safety or platform functionality.

Users must only upload, submit or publish content they have the right to use.

Users grant Music Kite a worldwide, non-exclusive, royalty-free licence to host, store, copy, display, reproduce, resize, crop, format, adapt, distribute, promote and make available their content as needed to operate, improve and promote Music Kite.

This licence allows Music Kite to display user content through:

• Music Kite public pages
• profiles
• events
• gigs
• discovery pages
• Live Hubs
• embedded feeds
• social previews
• notifications
• emails
• search results
• future mobile apps
• future API or feed features
• marketing and promotional materials related to Music Kite

This licence is broad enough to allow Music Kite to operate properly, especially where content has been published publicly, embedded on third-party websites, cached, indexed, shared, sent in notifications or used in platform materials.

Where content is deleted, Music Kite will take reasonable steps to stop actively displaying it, but copies may remain where already shared, embedded, cached, backed up, indexed, required for security, required for legal reasons or technically difficult to remove immediately.

If you believe content on Music Kite infringes your rights, email hello@musickite.comwith the subject line "Copyright notice".

Please include:

• your name and contact details
• a description of the copyrighted work
• the Music Kite URL or location of the content
• an explanation of your rights in the work
• why you believe the content is infringing
• a statement that your complaint is made in good faith
• any supporting evidence

Music Kite may remove or restrict access to content while reviewing a complaint.

Repeat infringers may have their account, profile or access suspended or removed.

Music Kite may allow users to send booking inquiries or messages to artists, DJs, bands, venues, festivals or related accounts.

Music Kite is not a party to agreements made outside the platform.

Music Kite does not guarantee:

• availability
• booking acceptance
• attendance
• payment
• performance
• suitability
• event delivery
• response times
• identity or authority of another user
• the outcome of any inquiry or negotiation

Users are responsible for checking details, agreeing terms, handling payment, managing contracts, arranging insurance and complying with any legal or venue requirements outside Music Kite.

Music Kite does not sell tickets directly at this time.

Music Kite may link to external ticket providers, venue websites, festival websites, artist websites, social media pages, streaming platforms, maps and other third-party services.

Music Kite is not responsible for:

• third-party websites
• ticket availability
• ticket pricing
• event cancellation
• event timing changes
• venue entry rules
• age restrictions
• refund policies
• accessibility information on third-party sites
• external privacy practices
• external security
• external content accuracy

Users and fans should check directly with the relevant artist, venue, festival, organiser or ticket provider before travelling or making plans.

Music Kite may send service emails, including:

• sign-up confirmation emails
• password reset emails
• magic link or login emails if introduced
• account invitations
• booking inquiry notifications
• system notifications
• security notices
• beta announcements
• important platform updates

Music Kite may also send marketing emails, newsletters or product updates where permitted.

Users can opt out of marketing emails separately from essential service emails. Essential service emails may still be sent where needed to provide the platform, maintain account security or communicate important service information.

Music Kite uses cookies and similar technologies.

These may include:

• essential authentication and session cookies
• Supabase-related authentication cookies or storage
• Vercel-related hosting and performance technologies
• preference cookies
• analytics cookies
• advertising and marketing pixels
• conversion tracking technologies

Music Kite may use tools such as:

• Google Tag Manager
• Google Analytics
• Vercel Analytics
• Supabase Analytics
• Meta Pixel
• TikTok Pixel

Music Kite is building its own cookie consent system. Where consent is required, non-essential analytics, advertising or marketing cookies should only be used in line with the consent choices available.

For more detail, see our Cookie Policy.

We may share personal information with trusted providers who help us operate, host, secure, analyse, communicate and market Music Kite.

These may include:

• Supabase, for authentication, database, storage and backend services
• Vercel, for hosting, deployment and analytics
• Resend, for email delivery
• GitHub, for development and code hosting
• Google, for authentication, analytics, tag management, workspace tools or calendar features
• Meta, for Facebook authentication and advertising or marketing pixels
• TikTok, for advertising or marketing pixels
• Stripe, for current payments, subscriptions and billing management
• other service providers needed to operate Music Kite

We may also share information:

• where required by law
• to protect Music Kite, users or the public
• to investigate misuse
• to respond to legal requests
• to enforce terms and policies
• during a business transfer, restructuring or similar event, if relevant in the future

We do not sell personal information.

Some service providers may process information outside the United Kingdom.

Where personal information is transferred internationally, Music Kite will take reasonable steps to use appropriate safeguards where required by applicable data protection law.

Music Kite keeps personal information only for as long as needed for the purposes described in this Privacy Policy, unless a longer period is required or permitted by law.

Because Music Kite is in beta and features are still developing, specific retention periods may vary depending on the type of information and how it is used.

In general:

• account information is kept while an account remains active
• public profile and event content is kept while it remains published or needed for platform records
• admin and onboarding records are kept while needed to manage profiles, claims, invites, support, moderation or legal issues
• inquiry and message records are kept while needed to provide messaging, support, safety, moderation or account history
• analytics and technical records are kept as needed for security, debugging, reporting and improvement
• fan location event records are kept for up to 90 days from the date of capture and may only be read by authorised Music Kite platform administrators and protected system tools; consent-revoked history is excluded from current-location targeting
• backup copies may remain after deletion as part of normal system backups
• some records may be retained where necessary for legal, security, fraud prevention, dispute or compliance reasons

Users can download their account data and manage account deletion from the authenticated Account and privacy danger zone. Privacy requests can also be sent to hello@musickite.com.

Signed-in users can open Fan account → Account and privacy → Delete accountto view an impact preview, download account data and schedule deletion. Music Kite requires recent authentication, an exact typed confirmation and a separate acknowledgement of the irreversible effects.

Deletion is asynchronous and includes a 14-day cooling-off period. The scheduled date is shown in the account. A user can cancel before destructive processing begins. Once irreversible erasure begins, cancellation and recovery are unavailable.

The impact preview covers profile and Fan data; sole-owned and shared Artists, Bands, Venues, Vendors, Festivals and related Festival Brands; transfers; Festival Explorer; subscriptions and entitlements; personal media; public profiles; Live Hubs; embeds; and affected routes. It does not reveal collaborator or transfer-recipient private information.

A request may be scheduled while the user owns entities, but processing stays blocked until every sole-owned surviving entity is resolved through completed transfer, archive or its existing entity-deletion lifecycle. Managers and editors are not owners. Shared entities with another accepted owner remain with that owner. Music Kite does not silently transfer, archive or delete them.

Before Auth removal, Music Kite schedules current Stripe subscriptions to cancel at the end of the current billing period without an automatic refund; anonymises or detaches required accounting, consent, referral, fraud-prevention, analytics/location, safety and moderation evidence; revokes private secrets; verifies media cleanup; and invalidates implemented public pages, Live Hubs, embeds and sitemap output. Exact legal retention periods remain subject to review and are not represented here as professionally final legal advice.

Private Fan Plus conversations are shared records. If one participant deletes their account, the survivor keeps the original thread and message history while the departing participant's account identifiers and profile details are irreversibly detached and their messages are attributed to a deleted account. The departing participant loses access. The thread is removed when no participant remains; no duplicate history is made.

Removing a Google or Facebook login deletes the corresponding identity held in Music Kite's authentication account. It does not delete that provider account or necessarily revoke provider-held permissions. Music Kite does not implement Apple or Google app-store billing cancellation.

Auth deletion is the last irreversible step. Partial external cleanup remains recorded and retryable; completion is not reported while required media or public cleanup is pending, retrying, failed or dead-lettered. Users who cannot access the flow can email hello@musickite.comwith the subject line "Account deletion request".

Under UK data protection law, you may have rights including:

• the right to be informed about how your data is used
• the right to access your personal information
• the right to correct inaccurate information
• the right to request deletion
• the right to restrict processing
• the right to object to certain processing
• the right to data portability
• the right to withdraw consent where processing is based on consent
• the right to complain to the Information Commissioner's Office

These rights are not absolute and may depend on the context.

To make a request, email hello@musickite.com.

Music Kite will usually respond within one month. If a request is complex or if multiple requests are made, we may need more time as allowed by law.

Music Kite uses reasonable technical and organisational measures to protect personal information.

These may include:

• authentication controls
• database security controls
• access restrictions
• platform monitoring
• secure hosting providers
• permission-based dashboards
• admin access controls
• security logging
• backup and recovery processes

However, no internet service can guarantee complete security. Users should use strong passwords, keep login details private and contact Music Kite if they believe their account has been compromised.

Music Kite does not currently provide user-facing AI features at launch.

Music Kite may use AI-assisted tools internally or manually to help prepare draft profile text, event descriptions, support content, marketing material or onboarding material.

Where AI-assisted content is used, users remain responsible for reviewing and approving any content before it is published on their profile or event listing.

If Music Kite introduces user-facing AI features in the future, this Privacy Policy may be updated to explain how those features work and how personal information is handled.

This policy applies to the Music Kite website and its progressive web app behaviour. Music Kite may later release Android or iOS applications, but this policy does not claim that either native application is currently available.

Current Music Kite source does not use native mobile permission SDKs, Sign in with Apple, Apple in-app purchases or Google Play Billing. Browser features may request browser-level permissions after a deliberate user action. A released native application or integration that adds native permissions, SDKs, billing or new personal-information categories will require an updated policy and store declarations.

Music Kite may contain links or embeds from third-party services, including:

• Spotify
• SoundCloud
• YouTube
• Instagram
• Facebook, including optional authentication
• Google, including optional authentication
• TikTok
• ticketing providers
• venue websites
• festival websites
• Google Maps
• calendar providers
• other external websites and services

Third-party services have their own privacy policies, terms and practices. Music Kite is not responsible for how third-party services collect, use or protect personal information.

Google and Facebook authentication establishes a Music Kite session. It is distinct from any future optional social-account linking, contact import or content import feature.

Music Kite may update this Privacy Policy as the platform develops.

If changes are significant, Music Kite may notify users by email, in-app notice or another appropriate method.

The "Last updated" date at the top of this page shows when this policy was last changed.

For privacy, legal, copyright, account deletion or support requests, contact:

hello@musickite.com

Please include a clear subject line so we can route your request properly.